Ideas/Product is just a small step

There's this book co-written by Donald Trump and Robert Kiyosaki about business on their "Midas Touch" book (a very good book!). They introduced their business triangle on how most starts up failed after five years. Well lets have a look at it briefly:

According to their experiences as entrepreneurs, ideas (in this context Products) forms only a small part of their business triangles element. The rest that follows are weights more important than the ideas/product itself. In reality, that is very true, there are a lot of creative people out there with so much bright ideas, but most of the time, these ideas dissapears before it could see the light of day.

Thomas Edison once said that "Genius is 1 percent inspiration and 99 percent perspiration".

Well, how can we change that? What can we do to pursue those "ideas"?

Currently Im reading another book "Making Ideas happen" by Scott Belsky, he suggested a very good steps. In his observations, creative people took most of their time brainstorming with their peers and ends up with upsetting conclusion. Their sessions usually ends up with the last idea that were brought up or the interesting one. And thats it, its just notes of scribbles here and there which most of the time leads to no where. In one of his chapters, he mentions that, theres need to be a balanced between creativity and organisations. Jumping from ideas to ideas will do no good.

For right now, my take away point is:
- Ideas is just a step to accomplish it to realisation. The follow-up is far more important.
- Balancing creativity and organising them are very important to arrange them to action steps.